Has the Pandemic Changed Shopping Habits in Germany and the UK?

Posted by Borderless Access on Oct 13, 2020 8:36:28 PM

Shops and stores have been mostly open across Germany and the UK since the last few months when lockdown measures were relaxed. However, it has not been business as usual for most shop owners. As per a report, there were “no lines” and “no crowds” when an Ikea branch in the Germany city of Cologne opened. According to experts, consumers’ mindsets have changed from a “gain” to a “maintain” mentality during the pandemic. In other words, people are avoiding stepping out of the house unless necessary to lower the risk of catching the virus.

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Topics: consumer research, consumer insights, digital research, digital online research, pandemic market research, shopping behaviour, shopping habits

Tracking Changes to Consumer Shopping Behaviour in the US Since the Pandemic

Posted by Borderless Access on Oct 13, 2020 8:33:19 PM

In the United States, the response to the coronavirus has varied from state to state. Over the last 6 months, most stores and shops have opened up for businesses but subjected to change based on the situation, as explained in this report. At the same time, the pandemic has also had an impact on how people shop.

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Topics: consumer preference, consumer research, consumer insights, digital market research, digital online research, pandemic market research

German and UK Professionals Have Been Less Prone to the Economic Impact of the Pandemic

Posted by Borderless Access on Oct 1, 2020 1:34:39 PM

In several European countries, the worst phase of the pandemic is over. But while for the society go back to pre-COVID normality will take a long time, across Europe lockdown measures are being lifted gradually. In Germany, businesses have started to gradually open up but with caution, with Chancellor Angela Merkel stating that in case of a surge, ''emergency brake' would be applied. Meanwhile, across the English Channel, in the United Kingdom, Prime Minister Boris Johnson has announced new rules about social gatherings and operation of businesses in a bid to keep the pandemic contained.

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Topics: research panels, consumer behaviour, panel solutions, consumer insights, europe market research, pandemic market research

Tackling Lockdown Blues with Unhindered Insights Using Digital Research

Posted by Borderless Access on May 13, 2020 3:53:56 PM

The global economy, accustomed to continuous growth has been caught unawares and unprepared by the suddenness of these unprecedented circumstances. Like most industries, the market research space is also facing hardships and uncertainty. However, as market researchers, we have the unique capacity and capability to understand the world. At a time of uncertainty, market researchers are in a unique position to contribute towards helping others rebuild.

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Topics: research panels, panel solutions, consumer insights, virtual panels, digital market research, covid-19, lockdown market research

Covid-19 - Which media channels to use to connect with consumers

Posted by Borderless Access on May 8, 2020 12:07:49 PM
 
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Topics: consumer behaviour, consumer preference, digital consumer behaviour, consumer insights, south africa market research, digital market research, digital online research, covid-19, lockdown market research, media consumption lockdown, media consumption covid-19, south africa consumers lockdown

Exploring Consumer Perception of Digital Payment Methods in Ghana

Posted by Borderless Access on May 6, 2020 5:33:27 PM

One of the fastest growing digital payments markets in Africa, Ghana, gives the digital revolution a new meaning. The unprecedented growth of the digital economy in Ghana in recent years, especially its penetration in rural areas, speaks of the opportunities it offers in terms of social inclusion and accessibility. This is furthermore important now, where the world has adopted ‘safe distancing and digital lifestyle’ as the new normal.

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Topics: digital consumer behaviour, consumer insights, Africa market research, digital research, digital market research, digital online research, economic survey, digital payments survey, ghana digital payments, ghana digital payments consumer preference

consumer Perception about essentials during lock down: A south african survey

Posted by Borderless Access on Apr 23, 2020 5:05:54 PM

With the lock down extension, there is a natural need for South Africans to feel secure about ongoing essential goods and services. BMi Research conducted a survey using an online panel from Borderless Access* to ascertain current perceptions on essential goods. 509 people were interviewed nationally from 12-13 April 2020.

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Topics: consumer behaviour, consumer preference, digital consumer behaviour, consumer insights, Africa market research, south africa market research, digital online research, online research, south africa economy

Easter Un-Usual: Post-COVID-19 Lockdown Survey in south africa

Posted by Borderless Access on Apr 20, 2020 5:32:45 PM
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Topics: research panels, market research, digital consumer behaviour, consumer insights, Africa market research, south africa market research, digital research, digital market research, covid-19

COVID-19: Top concerns for South African consumers

Posted by Borderless Access on Apr 13, 2020 1:44:58 PM

As national lockdown extends, South Africans’ greatest COVID-19-related concern is the economy.  This is even more top-of-mind for most citizens than concern over their family’s health care needs, which features as their second most pressing concern.

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Topics: market research, consumer behaviour, consumer research, consumer insights, Africa market research, south africa market research, south africa spending habits, south africa economy, south africa economic survey, covid-19

Borderless Access Wins the PAMRO (2019) Partner Paper Award

Posted by Borderless Access on Sep 10, 2019 3:02:28 PM

Flic-en-Flac, Mauritius, August 28, 2019: The 21st Pan African Media Research Organisation (PAMRO) conference, held in Flic-en-Flac, Mauritius, came to a conclusion on the 28th of August with a ceremony that recognized the best papers presented at the forum this year.

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Topics: market research, consumer behaviour, awards, consumer insights, PAMRO, Africa market research

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