Impact of Covid-19 on Consumer Healthcare

Posted by Borderless Access on Nov 3, 2021 4:26:55 PM
 

Consumer Healthcare Landscape

Borderless Access research shows that consumer healthcare products such as analgesics, oral healthcare, wound care, skincare, and others are increasing in popularity among customers, which contributes significantly to the growth of the market.

With increasing product awareness and marketing by key players in emerging economies, sales volume in the over-the-counter (OTC) consumer healthcare market will further increase steadily over the coming years.

Buyers are progressively responsible for their choices as they perceive the better results that accompany it. They pay more using cash on hand and have choices that are powered by industry-specific innovation.

The growing demand for branded products, along with accelerated use of online sources, OTC generics and private labels are anticipated to create new opportunities for the global consumer healthcare market.
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Topics: consumer research, healthcare MR, borderless access, covid-19, healthcare research, ba health, qualitative research, quantitative research, consumer report

Work from home – Short term response or new normal?

Posted by Borderless Access on Aug 17, 2020 6:04:14 PM
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Topics: Africa market research, south africa market research, covid-19, Impact of Covid-19 and the lockdown, impact of COVID on job secuirty, africa and pandemic

COVID-19 wreaks havoc on job security for the Middle Eastern working population

Posted by Borderless Access on Aug 17, 2020 5:59:03 PM

COVID-19 has played havoc on people’s working lives around the world. We have taken a closer look at how the pandemic has affected people working in the Middle East, specifically in the United Arab Emirates, the Kingdom of Saudi Arabia and Egypt.

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Topics: covid-19, Impact of Covid-19 and the lockdown, middle east market research, impact of COVID on job secuirty, pandemic and job security

A different kind of Ramadan: Impact of Lockdown during this holy month

Posted by Borderless Access on May 20, 2020 5:46:43 PM

The world under lockdown due to the COVID-19 pandemic has been unusual for all living beings across the globe, be it the changes in habits of working professionals or the consumer expectations from brands or the unintended but positive changes that it brought in our lives. So, how can festive celebrations not be unusual? Muslims worldwide are experiencing a very unusual Ramadan this year. The impact of COVID-19 and the lockdown have naturally resulted in vast changes to the holy month globally.

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Topics: covid-19, Ramadan 2020 egypt, ramadan 2020 UAE, ramadan 2020 saudi arabia, ramadan under lockdown, covid-19 ramadan lockdown, lockdown during holy month

Konsumverhalten und Markenführung in Krisenzeiten von COVID-19 – Herausforderungen und Chancen

Posted by Borderless Access on May 13, 2020 6:33:38 PM

Das Coronavirus, international auch unter COVID-19 bekannt, hält seit Wochen die Welt in Atem und diktiert jeher sämtliche Bereiche gesellschaftlichen und wirtschaftlichen Lebens. Wie reagieren Verbraucher und welche Auswirkungen hat COVID-19 auf ihr Konsumverhalten? Max Czycholl von Borderless Access ist diesen und weiteren Fragen in einer globalen Studie nachgegangen.

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Topics: covid-19, Markenführung während das COVID-19, Konsumverhalten während das COVID-19, COVID-19 – Herausforderungen und Chancen

Tackling Lockdown Blues with Unhindered Insights Using Digital Research

Posted by Borderless Access on May 13, 2020 3:53:56 PM

The global economy, accustomed to continuous growth has been caught unawares and unprepared by the suddenness of these unprecedented circumstances. Like most industries, the market research space is also facing hardships and uncertainty. However, as market researchers, we have the unique capacity and capability to understand the world. At a time of uncertainty, market researchers are in a unique position to contribute towards helping others rebuild.

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Topics: research panels, panel solutions, consumer insights, virtual panels, digital market research, covid-19, lockdown market research

Covid-19 - Which media channels to use to connect with consumers

Posted by Borderless Access on May 8, 2020 12:07:49 PM
 
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Topics: consumer behaviour, consumer preference, digital consumer behaviour, consumer insights, south africa market research, digital market research, digital online research, covid-19, lockdown market research, media consumption lockdown, media consumption covid-19, south africa consumers lockdown

Media Consumption During Lockdown: A South African Survey

Posted by Borderless Access on May 4, 2020 12:22:29 PM

This past month's lockdown has had an interesting impact on how South Africans consume media. Coupled with the millions of South Africans staying home and the need for ongoing information about the coronavirus, South African media expectations have changed. By the end of March 2020, South Africa had a total of 1,353 COVID-19 cases and five deaths. One month on, we enter stage four of the South African lockdown with these numbers soaring to 5,350 cases and 103 deaths.

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Topics: Africa market research, south africa market research, digital research, digital market research, digital online research, south africa economy, covid-19, lockdown market research

COVID-19 - How brands can support South African consumers

Posted by Borderless Access on Apr 30, 2020 4:38:41 PM
With every aspect of their lives being affected by the impact of COVID-19 and the national lockdown, consumers are expecting more from their brands than ever before. As the estimated drop in South Africa's economy grows, disposable money is tighter than before, for almost every citizen.
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Topics: research panels, market research, online transactions, brand strategy, south africa market research, digital market research, south africa economy, south africa economic survey, covid-19

Easter Un-Usual: Post-COVID-19 Lockdown Survey in south africa

Posted by Borderless Access on Apr 20, 2020 5:32:45 PM
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Topics: research panels, market research, digital consumer behaviour, consumer insights, Africa market research, south africa market research, digital research, digital market research, covid-19

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