There is a lot of pressure on governments around the world to commit to becoming carbon neutral – the Middle East is no exception. Reducing the number of petrol-driven cars on the road is integral to this mission. As a result, we’ve seen steady growth both in Saudi Arabia and the UAE and also worldwide in the number of electric vehicles (EVs) being purchased, and car manufacturers are constantly releasing different models to cater for this broadening market.
Topics: marketing research, electric vehicles, EV, digital online research, middle east consumer research
Photo: 1905 Hedag Electric Brougham from the heydays of electric vehicles
Topics: market research, marketing research, survey, consumer behaviour, consumer preference, electric vehicles, EV, consumer attitude, electric vehicles in emerging markets, EVs in emerging markets, EV consumer sentiments, consumer research
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