Restaurants finally clawing back business after a tough year in Middle-East

Posted by Ejaz Mirza on Aug 31, 2021 8:42:37 PM
 

As Covid-19 has turned the world on its head, few industries have been as shaken up as that of restaurants and hospitality. Worldwide, restaurants and eating establishments have taken a beating as lockdown has resulted in closures, changes and restrictions to what used to be a burgeoning industry.

Borderless Access conducted research to understand eating out and ordering-in habits and how these have been shaped – both temporarily and permanently – by the ongoing global pandemic. Unsurprisingly, ordering in has been by far the most utilized activity in recent times… ordering food for delivery, ordering take-aways from a restaurant and ordering/ collecting food from a fast-food chain have been the top activities globally in the past 3 months, and both of these have been particularly well-utilized in both the UAE and Saudi.

With the changing lockdown rules, 56% of people globally have eaten at a restaurant in the past 3 months, with this number being higher in the UAE and Saudi, at 68% and 60% respectively. Ready-meals are much less common than ordering in, while fresh produce deliveries and home-meal-preparation kits are by far the least common ways of preparing food.
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Topics: consumer research, borderless access, middle east market research, middle east and pandemic, ba insightz, qualitative research, quantitative research, consumer habit study, Restaurants and fooding industry

Healthy lifestyles embraced as a result of the pandemic

Posted by Ejaz Mirza on Apr 26, 2021 10:38:13 AM

Almost two-thirds of consumers globally have become more health- and hygiene-conscious as a result of the pandemic. The Middle East certainly leads this trend with over three-quarters of Saudi and UAE consumers feeling an increased awareness of the need to look after their physical well-being.

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Topics: consumer behaviour, digital online research, middle east healthcare research, pandemic and health, healthcare research, middle east and pandemic, middle east consumer research

Online shopping in the Middle East is boosted due to lockdown

Posted by Borderless Access on Sep 29, 2020 1:36:55 PM

As the pandemic spread around the world has been upturning people’s lives, it also changed the way that people do things. Shopping habits are yet another example of a routine that has changed in a big way. We’ve taken a close look at how these practices have changed in the Middle East, focusing on the Kingdom of Saudi Arabia (KSA), the United Arab Emirates (UAE) and Egypt.

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Topics: consumer behaviour, Impact of Covid-19 and the lockdown, middle east market research, shopping behaviour, middle east and pandemic, shopping habits, online shopping

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