Restaurants finally clawing back business after a tough year in Middle-East

Posted by Ejaz Mirza on Aug 31, 2021 8:42:37 PM
 

As Covid-19 has turned the world on its head, few industries have been as shaken up as that of restaurants and hospitality. Worldwide, restaurants and eating establishments have taken a beating as lockdown has resulted in closures, changes and restrictions to what used to be a burgeoning industry.

Borderless Access conducted research to understand eating out and ordering-in habits and how these have been shaped – both temporarily and permanently – by the ongoing global pandemic. Unsurprisingly, ordering in has been by far the most utilized activity in recent times… ordering food for delivery, ordering take-aways from a restaurant and ordering/ collecting food from a fast-food chain have been the top activities globally in the past 3 months, and both of these have been particularly well-utilized in both the UAE and Saudi.

With the changing lockdown rules, 56% of people globally have eaten at a restaurant in the past 3 months, with this number being higher in the UAE and Saudi, at 68% and 60% respectively. Ready-meals are much less common than ordering in, while fresh produce deliveries and home-meal-preparation kits are by far the least common ways of preparing food.
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Topics: consumer research, borderless access, middle east market research, middle east and pandemic, ba insightz, qualitative research, quantitative research, consumer habit study, Restaurants and fooding industry

The lowdown on lockdown: how consumer media consumption habits have changed in the Middle East

Posted by Borderless Access on Dec 16, 2020 3:10:14 PM

In the Middle East, when we look at brand and advertising reach, digital media sources strike a hard punch than the traditional avenues of radio and television. The move to digital platforms is more widespread in this region (looking specifically at the United Arab Emirates and Saudi Arabia) than it is in other areas of the world.

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Topics: digital market research, digital online research, middle east market research, digital consumer insights, middle east consumer research, consumer media research

Online shopping in the Middle East is boosted due to lockdown

Posted by Borderless Access on Sep 29, 2020 1:36:55 PM

As the pandemic spread around the world has been upturning people’s lives, it also changed the way that people do things. Shopping habits are yet another example of a routine that has changed in a big way. We’ve taken a close look at how these practices have changed in the Middle East, focusing on the Kingdom of Saudi Arabia (KSA), the United Arab Emirates (UAE) and Egypt.

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Topics: consumer behaviour, Impact of Covid-19 and the lockdown, middle east market research, shopping behaviour, middle east and pandemic, shopping habits, online shopping

Has the Middle East become healthier since the pandemic?

Posted by Borderless Access on Sep 1, 2020 11:37:58 AM

Worldwide nearly two-thirds of people claim to be taking their personal health and fitness habits more seriously since the onset of the coronavirus pandemic. We have taken a closer look at how people living in the Middle East have altered their routines, with a focus on the Kingdom of Saudi Arabia, the United Arab Emirates and Egypt.

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Topics: consumer research, digital research, digital market research, middle east market research, healthcare research, lifestyle research

COVID-19 wreaks havoc on job security for the Middle Eastern working population

Posted by Borderless Access on Aug 17, 2020 5:59:03 PM

COVID-19 has played havoc on people’s working lives around the world. We have taken a closer look at how the pandemic has affected people working in the Middle East, specifically in the United Arab Emirates, the Kingdom of Saudi Arabia and Egypt.

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Topics: covid-19, Impact of Covid-19 and the lockdown, middle east market research, impact of COVID on job secuirty, pandemic and job security

Understanding Pre-Travel Medical Consultation Trends in the Middle East

Posted by Borderless Access on Jul 16, 2020 4:50:13 PM
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Topics: healthcare market research, healthcare MR, middle east market research, healthcare consultation middle east, middle east healthcare research, travel healthcare consultation, healthcare survey, medical consultation survey

Is the future of medical consultation in the Middle East digital?

Posted by Borderless Access on Jul 7, 2020 12:09:35 PM

Naturally, healthcare has become a primary global focus as a result of the Covid-19 pandemic. Patients and medical professionals alike have adapted their behaviour around healthcare consultation practices – and these changes are predicted to have ongoing effects. Borderless Access used its extensive digital panel to conduct online research in ten countries, to explore current and anticipated modes of medical consultation.

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Topics: healthcare market research, healthcare MR, middle east market research, digital healthcare consultation, digital doctor consultation

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