A significant, yet common problem faced by researchers is that of “ghost completes” – incomplete surveys that register as completes, caused by ‘survey jumpers’ who manipulate the survey URL to jump to the “survey complete” page, bypassing the rest of the questionnaire.
Tracking ‘Ghost Completes’ with Server-to-Server (S2S) Postback Implementation
Posted by
Borderless Access on Mar 16, 2020 6:02:42 PM
Topics: research panels, MR panels, marketing research, survey, survey questionnaire, smartsight, panel solutions, s2s postback, survey jumpers, ghost completes, server-to-server postback